1300 19th Street, N.W. Suite 300

DC 20036

+1 (202) 808-3570

Copyright star 2022

Trade mark star 2022

Practice areas:

Trade mark litigation
Trade mark office proceedings
Trade mark prosecution
Trade mark strategy & counseling

Industry sectors:

ICT & software
Medical devices
Technology hardware

Clients and colleagues value Rob Litowitz as an outstanding IP attorney, strategist, persuasive writer, and advocate who distills complex facts and issues into winning themes and narratives. In 2011-2012, Washingtonian Magazine named Rob as one of Washington, D.C.’s top IP lawyers. Rob’s litigation experience includes not only trademark cases before the courts and TTAB, but also false advertising, unfair competition, design patent, copyright, and trade secret cases. In many of those cases, he has worked with leading experts to develop and present consumer surveys. Rob has also litigated patent cases on products ranging from blockbuster prescription drugs to state-of-the-art jet engines. At both the trial and appellate level, Rob has secured wins for household brands and lifesaving medicines.

Rob also has extensive false advertising litigation and counseling experience. He successfully first-chaired a significant false advertising suit for a major consumer products company and has represented another consumer products company in a proceeding at the National Advertising Division for the Better Business Bureau. Rob has written about false advertising litigation and issues in the leading industry publication, Advertising Age.

Always eager to share his enthusiasm for IP law, Rob has been an adjunct professor of trademark law at both George Washington and American University Law Schools and founded the blog Softrights, in which he explores the intersection between IP law, entertainment, and culture. Rob has counseled musicians including members of the Rock and Roll Hall of Fame as well as emerging artists. Giving back to the community has been a priority for Rob throughout his career. He uses his music connections to stage benefit events for a variety of awareness and fundraising causes. Music Connection honored Rob’s efforts by naming him along with major industry figures as one of the 50 Guiding Lights of the music business.

Before joining Kelly IP, Rob practiced all aspects of IP law for 26 years at Finnegan, Henderson, Farabow, Garrett & Dunner, LLP in Washington, D.C., where he was a partner for 20 years and served on the firm’s management and compensation committees.