Romania

Firm overview

BACIU PARTNERS is a business law firm that stands out thanks to its team members independently acclaimed manner to find different and better answers to client’s questions. Our reputation in the Romanian market is the result of our firm's native enthusiastic spirit that is amplified by our clients’ trust in our commitment to provide outstanding legal assistance in a rapid, accessible, and genuinely useful manner.

We come up with feasible legal alternatives that have a sound touch of business acumen. Such approach is doubled by constant vigilance in the face of ever-changing legislation, advocacy initiatives, and active contributions to the professional associations such as AmCham Romania, Concordia, INTA, ECTA, MARQUES, AIPPI or IMGL. Generally, this positions us as the first to signal and to answer genuinely difficult questions from clients in the areas of practice of our expertise: intellectual property, consumer protection, advertising and other regulatory (AML, data privacy), gaming and gambling, complemented by vital points of view on corporate aspects and dispute resolution.

Our award-winning Intellectual Property practice group expertly combines the in-depth knowledge more commonly associated with boutique IP firms with the broad resources and expertise available in our business law firm, which the business community requires for complex transactional work or dispute resolution. The team’s expertise in Intellectual Property has been sharpened in over 20 years of hands-on engagements in some of the most challenging projects rolled out on the Romanian market. We complement this with our passion, focus and commitment to hard work to each new project.

Our work focuses on brands and trademarks, designs, trade dress and trade names, enforcement and border measures, unfair competition, trade secrets and know-how, copyright and related rights, domain names, IP transactional to include IP drafting, negotiation and management of contracts and due diligence work.

We have the resources and capabilities to ensure assistance and representation in relation to:

• prosecution issues: clear, register and manage all your trademarks and designs, copyright and domain names
• monitoring and opposing to conflicting third party applications
• defending your IP rights by taking pre-trial measures and actions, in active litigation or at the border
• negotiations in transactional matters Protecting your business’ interests and helping you avoid or approach litigation in conflicting situations

BACIU PARTNERS is the umbrella brand for BACIU & ASOCIATII Law Firm, BACIU BENDE IP SRL and BPARTNERS 360 Regulatory SRL.

Firm overview

Our IP lawyers gained long established fame as being some of the best in Romania. Their area of expertise includes all IP legal aspects and their work is highly appreciated for their deep knowledge of this specialized field, for their effective communication with the competent authorities and courts, as well as for their warm and efficient contact with the clients.

Răzvan Dincă is a professor of intellectual property and civil law with the University of Bucharest and was a visiting professor with the University Paris I Panthéon Sorbonne, the Worldwide Academy of the World Intellectual Property Organization and the University of Dubrovnik. He was a EU senior expert in intellectual property, head tutor of the biotechnology and intellectual property advanced course of the Worldwide Academy of the World Intellectual Property Organization, tutor in intellectual property of the National Institute of Magistrates, as well as exclusive contributor for Romania to the European Copyright Reporter edited by Kluwer Law International. At present, Răzvan is the head reviewer of the biotechnology and intellectual property advanced course of the Worldwide Academy of the World Intellectual Property Organization He also coordinates the intellectual property section of the Romanian Private Law Review.

Firm overview

Lexters is an innovative Romanian boutique law firm specializing in Tech & DeepTech, Intellectual Property & Franchise law, as well as M&A/Corporate practices.

Lexters is dedicated to assisting businesses and entrepreneurs in their journey to expand and succeed, leveraging their intellectual property assets and technological innovations. The firm's vision is to support clients by providing comprehensive legal services that foster growth and innovation.

Our team boasts decades of experience across various domains, including large-scale IP, IT, and network projects, technology transfers and joint ventures. We excel in business process outsourcing, system implementations, and cloud solutions. Additionally, we have extensive expertise in software licensing arrangements and contracts for implementing services and solutions based on innovative and disruptive technologies, such as blockchain, robotic process automation and artificial intelligence.

Firm overview

CWB emerged as an unrivalled super-regional firm in 2023 following the merger of leading regional IP specialists Cedar White Bradley, PETOŠEVIĆ Group and Hahn & Hahn with 29 offices, 150 practitioners, and 250 employees, CWB now services and manages the portfolios of some of the world's leading IP owners across 100+ jurisdictions in Africa, Central Asia, Eastern Europe, and the Middle East.

Through an unrivalled footprint of offices and affiliated offices, we offer centrally managed IP solutions and dedicated client-specific, cross-jurisdiction teams. We blend the best advanced IP practices and the local know-how to deliver consistent quality service across a large geographical area, despite all the challenges posed by the countries we operate in.

CWB provides a full spectrum of IP services related to virtually all IP rights, as well as brand management and brand enforcement services. Our teams protect thousands of IP rights for market leading clients across a large section of industries. We also have a Media & Entertainment team, which provides highly specialized support to clients navigating local regulatory landscapes in fields such as film production, content streaming, crypto, advertising, data protection, social media, software licensing and music usage.

CWB is thinking beyond the technology available today to transform the IP services industry. We are implementing the most innovative technologies and leveraging automation and AI to enhance the client and employee experience and to achieve industry-leading efficiencies.

CWB Office Locations

Africa: Egypt, South Africa (Pretoria and Western Cape), Malawi, Zambia, Zimbabwe
Central Asia: Azerbaijan, Kazakhstan, Uzbekistan
Central & Eastern Europe: Albania, Bosnia & Herzegovina, Bulgaria, Croatia, Hungary, Kosovo (UNSCR 1244), Luxembourg, Montenegro, North Macedonia, Romania, Serbia, Slovenia, Ukraine
Middle East: Bahrain, Jordan, Saudi Arabia, Lebanon, Qatar, United Arab Emirates (Abu Dhabi and Dubai)

IP Practice Specialisms

CWB provides a full spectrum of intellectual property services related to trademarks, patents, utility models, industrial designs, copyright; domain names, trade secrets and other IP rights, as well as brand management and brand enforcement services. CWB teams file, prosecute, register, and enforce thousands of IP rights for market leading and globally renowned clients across a large section of industries, including consumer electronics, automotive, tobacco, pharmaceuticals, confectionery, FMCG, property development, luxury brands, fashion and cosmetics.