Simion & Baciu


45 Washington Street


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Key contacts:

Partner: Ana-Maria Baciu

Quick facts:

Number of IP Practitioners: 7
Number of Partners: 3
Established: 2019
Languages: English, French, Spanish, Italian, Hungarian
Network Memberships: INTA, MARQUES, IMGL, AmCham Romania, ECTA

SIMION & BACIU is a partnership formed by Cosmina Simion and Ana-Maria Baciu as a spin-off of several lawyers and consultants from the largest and oldest consultancy law firm in Romania.

We strive to provide excellency in various areas of law and regulated industries, in particular media, technology, intellectual property & life sciences, with a particular focus on gambling & entertainment, consumer protection & advertising.

Our expertise in Intellectual Property was build over the past 20 years, out of passion and hard work. With each new project we are entrusted, new task we tackle and new battle we fight, we continue to grow and learn every day something new alongside you, our clients, our friends, our partners.

With us, clients enjoy a major advantage: no matter the complexities a project involves, our team is likely to have dealt with similar challenges before or could steady tackle unexplored areas. 

Our expertise in Intellectual Property matters focuses on brands and trademarks, designs, trade dress and trade names, enforcement and border measures, unfair competition, trade secrets and know-how, copyright and related rights, domain names, IP transactional to include IP drafting, negotiation and management of contracts and due diligence work. 

We have the know-how and can assist you with 

  • Your prosecution issues - clear, register and manage all your trademarks and designs, copyright and domain names 
  • Monitoring and opposing to conflicting third party applications 
  • Defending your IP rights; by taking pre-trial measures and actions; in active litigation; at the border.
  • Protecting your business interests and helping you avoid litigation in conflicting matters 
  • Your negotiations in transactional matters

When amicable settlement is no longer possible, we take our expertise in front of the court and put it to practice for the benefit of our clients. 

Key IP Areas: Copyright, Designs, IP transactions, ITC litigation, Life sciences, Trade mark contentious, Trade mark litigation, Trade mark office proceedings, Trade mark prosecution, Trade mark strategy & counseling

Key Sector Expertise: Advertising, Artificial intelligence, Arts, Automotive, Computer technology & services, E-commerce, Electronics, Fashion & luxury goods, Film, FMCG, Food & beverage, Gaming, Healthcare, ICT & software, Hospitality & leisure, Internet, Life sciences, Manufacturing, Media, Medical device, Music, Pharmaceutical, Professional services, Publishing, Real estate, Sports, Telecommunication, Tobacco



Last updated 23 July 2021