Cedar White Bradley

Head Office Address:
Floor 47, Burj Al Salam
Sheikh Zayed Road
United Arab Emirates

Tel:+971 4 3816824

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Web Address:

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Key contacts:

Partner: Saba Al Sultani
Partner: David Harper

Quick facts:

Established: 2007
Number of Partners : 6
Number of IP Practitioners: 16
Languages: English, Arabic, French
Network Memberships: INTA, ECTA, AIPPI, Marques

Cedar White Bradley (CWB) is an IP consultancy that provides intellectual property services throughout in the Middle East and North Africa (MENA) region. 

We are structured into four main practice groups - trade marks, patents, IP disputes, and anti-counterfeiting. We file, prosecute, and register many thousands of IP rights for our clients throughout the region every year.

We pride ourselves on the quality of our advice – it is one of the many things that sets us apart from our competitors. Our qualified IP attorneys have decades of experience between them, and focus on delivering the most commercially astute advice to all of our clients. 

We handle all aspects of the life cycle of a trade mark or patent in each jurisdiction that we cover. We work with our clients to identify the best clearance and filing strategies to protect and enforce their trade marks throughout the region.

When our clients face clearance or examination issues, our expert team of qualified lawyers advise on the options for the best way forward. We always “think regional; act local”, which allows us to align the advice we provide in one jurisdiction with our clients’ regional or global strategy. If an application faces the same issue in multiple countries, then we develop a bank of evidence that we can use across the region to save our client’s time and costs.

We particularly pride ourselves on being able to develop regional strategies for handling multi-jurisdictional objections, oppositions, cancellation actions or disputes.

For infringement matters, we advise on and implement strategies that are likely to achieve the best outcome for our clients. We employ a wide range of methods for doing so, from providing trader education to managing administrative, criminal and/or civil legal action.

We also provide comprehensive advice in relation to other aspects of IP, including copyright, industrial designs, unfair competition, consumer protection, trade secrets, and the disclosure of confidential information.

Our teams work with our clients as a trusted partner to implement tailor-made strategic solutions to manage, protect and enforce their IP rights throughout the region. Many of the world’s largest and most recognised brand owners trust CWB to manage and protect their brand portfolios in the MENA region. We represent the world’s largest consumer electronics, beverage and entertainment companies.

We consistently deliver solution-driven, commercially-focused IP services and advice to exceed our clients' expectations.

Due to our purpose-built infrastructure and streamlined processes, we are able to provide exceptional service at competitive rates.

To complete our comprehensive service offering, we also house our own anti-counterfeiting team. Our specialist team conducts on-the-ground investigations, carry out raids and handles Customs Complaints.


Last updated 12th March 2020

Practice Areas: Copyright, Designs, Life sciences, Patent contentious, Patent litigation, Patent office proceedings, Patent prosecution, Patent strategy & counseling, Trade mark contentious, Trade mark litigation, Trade mark office proceedings, Trade mark prosecution, Trade mark strategy & counseling


Sector Expertise: Biotechnology, Chemistry, Electronics, Fashion & luxury goods, FMCG, Food & beverage, Healthcare, Hospitality & leisure, Life sciences, Manufacturing, Mechanical, Media, Oil & gas, Pharmaceutical, Professional services, Universities & research, Tobacco