 
            Partner
Pedro Luis Ogazon 17 San Angel
                                Mexico City 01000
                                Mexico
                            
+52 (55) 5322 3000
Patent star 2025
Trade mark star 2025
Spanish                                    
 English                                    
                            
 
                                            
Anti-counterfeiting 
Patent litigation 
Trade mark litigation 
        
Biotechnology                    
Chemistry                    
Medical devices                    
Pharmaceutical                    
            
Alejandro Luna joined OLIVARES in 1996 and being made partner in 2005, he has been instrumental to the firm’s IP Litigation, Regulatory, and Administrative Litigation practices. He co-chairs the Life Sciences & Pharmaceutical Law industry group and coordinates the Litigation Department. Alejandro Luna has been alternately dubbed “an extraordinary litigator, active at every level,” “responsive and insightful,” and “a knowledgeable IP practitioner offering creative and cost-effective advice” by his peers, according to IAM Patent 1000, while World Trademark Review’s WTR 1000 called him “a reliable ally for any party in a dispute”. Since joining OLIVARES in 1996 and becoming partner in 2005, he has been instrumental to the firm’s IP Litigation, Regulatory, and Administrative Litigation practices.
He co-chairs the Life Sciences & Pharmaceutical Law industry group and coordinates the Litigation Department.
As one of the few patent and regulatory litigation experts in the country, Mr. Luna has played a crucial role in updating Mexico’s intellectual property (IP) system. He participated in questioning the constitutionality of certain provisions of Mexico’s Industrial Property Law and the Health Law and its regulation. He sponsored an important proposal to modify the litigation and enforcement systems that made it easier to obtain monetary compensation for violations of IP rights.
Year Joined Firm: 1996
Education/Alumni: Universidad Latinoamericana
Network Memberships: AMIIF, AMPPI, BMA, BIO, AIPP, IBA, INTA